Color, mobile photo sharing app with a star studded list of entrepreneurs and an eye popping $41 million in funding. The app available for iPhone and Android.
You can also share text and videos, but there’s a catch: Everything on Color is public and visible to everyone. When you launch Color, the app delivers a stream of content from anybody within 100 feet of your location, as well as anybody within your “elastic network.
In Color, you don’t choose your network; instead, the app determines your social network by figuring out who you’re hanging out with on a regular basis. Every time two friends use the app near each other, Color’s algorithms detect it and use it to essentially rank your friendship.
You can also curate your elastic network through actions such as asking the app to “Show More” of a particular friend or liking/commenting on a friend’s picture.
The result is that whenever you fire up the app, you can see what pictures are being taken around you, as well as the pictures friends in your elastic network are taking. Not only that, but the app will show you the pictures being taken by others within 100 feet of your friends.
In a lot of ways, Color is the polar opposite of Path, the mobile photo-sharing app that only lets you share pictures and videos with 50 friends.
You can also share text and videos, but there’s a catch: Everything on Color is public and visible to everyone. When you launch Color, the app delivers a stream of content from anybody within 100 feet of your location, as well as anybody within your “elastic network.
In Color, you don’t choose your network; instead, the app determines your social network by figuring out who you’re hanging out with on a regular basis. Every time two friends use the app near each other, Color’s algorithms detect it and use it to essentially rank your friendship.
You can also curate your elastic network through actions such as asking the app to “Show More” of a particular friend or liking/commenting on a friend’s picture.
The result is that whenever you fire up the app, you can see what pictures are being taken around you, as well as the pictures friends in your elastic network are taking. Not only that, but the app will show you the pictures being taken by others within 100 feet of your friends.
In a lot of ways, Color is the polar opposite of Path, the mobile photo-sharing app that only lets you share pictures and videos with 50 friends.


